What you're saying yes to
Three small promises.
One letter per column
Roughly weekly. Sometimes less. Never more.
No funnel, no upsell
This is a reading list, not a marketing machine.
Unsubscribe in one click
No guilt, no dark patterns, no "are you sure" gauntlet.
Questions
Before you decide.
How often do you send?+
Roughly weekly, when the column lands. Sometimes less if life is asking for my attention instead.
What will the letter contain?+
The column itself, plus the occasional thought that did not fit, and a short note on where I am writing from.
Will you sell or share my email?+
No. Your email stays with me, for the purpose of sending you the column. Nothing else.
Can I unsubscribe easily?+
Yes. One click in the footer of any letter. No guilt trip, no dark pattern.
Still have a question? Write to me at veronica@themarketingprinciple.com.